Live Sound Equipment

Goals

Reinforce the information you learned so far in the course by reviewing the material and seeking out enrichment material. Add resources that you think would be helpful for other students to our shared resources list.
Be familiar with the brands and categories of Live Sound equipment.
Become aware of two other types of job in between manufacturers, stores, and customers—sales reps and systems integrators.

Study the theory lesson.
Read pp. 529–579 in the ProGear guide (two or more times).
You may not be aware of the job category of independent sales reps and systems integrators. The companies that these people work for often represent a variety of different manufacturers rather than just one company. Explore some of the job listings for sales reps, a job description, and a few bio sketches. Make note of common experiencies and qualifications.

Sign up on our case study list for the company that makes live sound equipment that you want to research so that no one else picks the same one, then write a case study about it (5 points).
Answer these questions regarding work for an independent sales company that represents a group of different manufacturers (5 points).

a) What are qualities and qualifications that are desireable for sales reps?

b) Which one of these (or other) sales rep companies would you be most interested in working for: OnTrack Sales, Audio Biz, McFadden Sales? Why?

c) What manufacturers would you seek out if you were going to start this type of company? Why?

d) Another category of company related to music tech is systems integration, and here are some examples of companies in Indiana that do this work: Digitech, AV Integrations, Millenium Sounds. What does an audio/video systems integrator do? What problem do they solve for their customers that is not handled by a salesman or sales rep? What skills and interests do you have that could be applied to this line of work?